You may have heard this before, but it’s important to have the right tools for the job. Whether you’re a beginner or a pro, you need to have an arsenal of editing tools that will allow you to make the best videos possible.

In this blog, you’ll find 7 video editing tools that every YouTube influencer needs to check out today.

Filmora

Filmora has come a long way since it was first launched. With a clean and easy-to-use interface, Filmora is packed with incredible features that make creating quality YouTube videos a piece of cake. The features are quite easy to use, making it the perfect tool for people who are just starting out on YouTube.
Some noteworthy features of this editing tool are:

• Advanced text editing
• Video stabilization, so there are no camera shake effects
• Color tuning
• Magnetic timeline, which allows you to drag and attach a video clip into the timeline without creating any empty space.

Vegas Pro 365

If you are looking for advanced YouTube video editing software, Vegas Pro 365 is worth a shot. The Vegas Pro interface is not very intuitive, and if you are a beginner it may take you a while to figure out how to use the features. However, for seasoned YouTube influencers, Vegas Pro offers many advanced features.

Some of these advanced features include:

• 3D editing
• Automatic crossfades
• Special effects
• Multi-camera editing

Adobe Premiere Pro

With an outstanding reputation, Adobe Premiere Pro is one of the best video editing software available in the market today. Even professional video editors use this software to transform simple videos into stunning works of art. Many YouTube content creators are making videos in 4K for its superior quality. The better the video quality, the more YouTube shares, likes and comments your video gets. Adobe Premiere Pro can even handle 8K and VR.

Its key features include:

• VR support with immersive features
• Large stock audio library
• Automatic video reformatting
• Huge range of formats

iMovie

If you are a Mac user and not interested in downloading any third-party software, try iMovie. Since 2003, iMovie comes pre-installed in all new versions of the Mac operating system. It offers decent video editing features, including visual effects, voiceovers, and video speed adjustments. Even if you do not have a lot of experience in video editing, you will still be able to churn out professional-looking videos with iMovie.

Some of the noteworthy features of iMovie are:

• Supports HD and 4K (in the latest versions)
• Automated video editing
• Pre-built backdrops and themes
• Video stabilization

Capcut

YouTube influencers like to keep track of engagement through YouTube comments and likes. A smartphone is an easy way to do that. However, are you someone who likes to edit videos on your smartphone? If you are, you may want to try Capcut. With easy-to-use video templates and video editing features, Capcut can help you edit YouTube videos even on the go.

A few of the video editing features of Capcut include:

• Keyframe and tracking
• 3D zoom
• Reverse video
• Wide selection of special effects

Final Cut Pro

Final Cut Pro is another great video editing tool for Apple users. Thanks to its user-friendly and intuitive interface, you get professional-looking results, even if you are a novice at editing. Final Cut Pro gives you the best of both worlds- it is easy enough for a beginner and advanced enough for a professional video editor.

A few of its notable features include

• Optimized for Mac
• 360-degree video editing
• Can sync up to 64 camera angles automatically
• Motion graphics templates

Movavi Video Suite

Movavi Video Suite is an affordable option for novice editors, who are looking for an easy and quick way to edit their YouTube videos. It comes with some great features, such as slow-motion, caption support, chroma key, and so on. If you are looking for an all-in-one solution for editing your YouTube videos, this is it. With stunning videos, you will not only increase your YouTube likes but also your follower count.

The key features include:

• Screen recording feature, helpful for tutorials
• 4K support
• Record TV programs
• Choose add-ons based on skill level and needs

Conclusion

If you have been a YouTube viewer, then you know how important good quality videos are. When an influencer uploads a smartly edited video, it may encourage you to become a YouTube subscriber. Give your followers the very best video quality with these amazing video editing tools.

You may visit YTpals to receive free YouTube subscribers. If you are looking to grow your channel quickly, you have the option to buy subscribers, likes and views.

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The Made for Kids feature on YouTube allows content creators to decide whether their content consists of child friendly YouTube videos. YouTube launched the feature in 2019, and so far, it’s been a success.

If you’re new to content creation on YouTube and are wondering what the feature is all about, you’re at the right place. In this article, we’ll help you understand how you should use the feature on YouTube. So, read on.

What is ‘made for kids?’

YouTube’s ‘made for kids’ feature is essentially a label that content creators are required to use if the primary audience of their videos and channels consists of kids. It also applies to content that’s aimed at a ‘mixed audience’, i.e. audience consisting of children and older viewers. For instance, content featuring child actors, stories, songs, preschooler educational material, and animation videos for kids all have to be labeled as ‘made for kids’.

Why did YouTube introduce the ‘made for kids’ label?

The introduction of the ‘made for kids’ label was a result of the heat YouTube faced from child protection groups in 2018. The groups claimed that YouTube was blatantly violating the Children’s Online Privacy Protection Act (COPPA) in an official complaint to the Federal Trade Commission (FTC). Allegedly, YouTube was collecting data on children below 13 years old.

After a thorough investigation, the FTC found that the allegations were true. The investigation concluded that YouTube was collecting data on the viewers of kids’ videos and using it for advertising. As a result, YouTube was slapped with a fine to the tune of a whopping $170 million.

To be compliant with the COPPA, YouTube had to stop its data collection activities targeted at kids below 13 years old. However, the public embarrassment that YouTube had to endure due to the FTC investigation led to the platform making wholesale changes in terms of its treatment of content for children.
What happens if you label your content as ‘made for kids?’
As a content creator, you can either label individual videos or your entire channel as ‘made for kids’. If the label applies to an individual video, here’s what will happen:

• YouTube comments, donations, live chats, notifications and all other interactive features will be disabled.
• Personalized ads served by YouTube based on the viewing history of a YouTube viewer will also be stopped.

If you label your entire channel as ‘made for kids’, its memberships, notifications, stories, and community posts will be deactivated by the platform.

Is there a way around the ‘made for kids’ label?

When YouTube announced the requirement for the ‘made for kids’ label for children’s content, many creators became worried about their potential to generate income from their channels. However, the platform helped to alleviate the creators’ money-making fears by saying that creators would remain in charge of labeling their content.

For instance, if your content is designated by YouTube as ‘made for kids’ automatically, you’ll still retain the right to change the designation. In such a scenario, you can change the designation to ‘general audience’ if you want to activate comments and additional interactive features.

Should you use the label or stick with the ‘general audience’ designation?

The answer to this question depends on what you want from your content creation activities on YouTube. Quite simply, if you want to interact with the average YouTube subscriber, the ‘general audience’ designation would seem to make more sense.

However, if your content is child-friendly in its entirety, labeling it as ‘made for kids’ is likely to make the YouTube algorithm recommend it to viewers alongside other ‘made for kids’ videos.

Conclusion

So, there you have it – everything you need to know about YouTube’s ‘made for kids’ feature. Before we pull the curtains down on this article, we’d like you to try out YTPals – a software tool for increasing YouTube shares and YouTube likes.

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YouTube is one of the highest-ranked video streaming platforms with around 2 billion active users every month. With 1 billion hours of YouTube videos being watched daily, it is the second most-visited website in the world.
YouTube offers a huge potential that can be tapped by Social Media Marketers and other individuals. This video streaming website can provide a great opportunity to generate both audience and revenue.

So, from the face of it, good content must equal good revenue, right? The most important part of this equation is the people who interact with your content — your viewers. A big part of converting your viewers into your biggest salesforce is to create a strong online community. This can be done by building a solid and loyal YouTube subscriber base.

Subscribers form the backbone of any YouTube channel. They are the most active viewers of the channel. They are the ones who are waiting for you to put out new content. They are also the ones who leave great feedback and are genuinely happy with your success. They are also the ones who are most likely to consume and share your channel’s future content as well. This makes YouTube subscribers a huge asset for any YouTuber.

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Hence, it becomes very important for any YouTuber to retain their existing subscribers while also focusing on increasing the subscriber base.
We know how important YouTube subscribers, YouTube likes and YouTube shares are. We understand how vital they are to the sustainability of a YouTube channel. Let us look at a few major things that can be done to make your subscriber base grow even more:

1. Stick to your strengths

Every creator tries to push the envelope when it comes to their content in the hope of bringing some edgy and path-breaking content to their viewers. Now, pushing the envelope is always a great thing, but try to stay connected with your niche. For example, if your channel is all about cooking, perhaps something you could try is adding some historical perspective to your video about how some cooking techniques originated. But, if you go on from cooking nice hearty meals to intermittent fasting, that may not sit very well with your subscriber base. While it is important to post new content frequently, it should not sway away from the tone of the channel.

2. Keep subscribers in the loop

Another important aspect is to develop an organic connection with your subscribers. This can be done by engaging subscribers and keeping them involved. For example, asking a question in the video and telling your YouTube viewers to comment with their answers, offering deals/ coupons to subscribers for any brand you may be associated with. You could also give freebies to the most loyal subscribers and run contests for YouTube subscribers. Interaction is key. Make sure to read the YouTube comments and like/reply to them. Subscriber brand endorsement is a very important step towards engaging and increasing subscribers.

3. Like, share, subscribe

Yes, it is a cliché and yes, every single YouTuber out there does it. But it works, and that is all that matters. Ask your YouTube family to like, comment, and share your videos. Being active in the community is critical.
It is only after you have created a strong community on YouTube that brands will consider associating themselves with you. With a large-enough and interactive subscriber base, you can use the opportunity to endorse certain brands that agree with the tone of your content. Your loyal subscriber base is sure to react positively to such association. This will help you to earn some money and help the brand expand its customer base.

Conclusion

Happy subscribers are like loyal customers – they will promote your channel/content and drive more people to your channel organically, even without being explicitly asked to. An important way to ensure this is to try and associate with brands that are genuinely useful to your subscribers. They can be your biggest sales force and help you sell your product/service with ease.

Trusted by over half a million YouTube channel owners, YTpals can be your go-to source for free YouTube subscribers and YouTube likes. The free and paid plans are tailored to suit your needs. Visit YTpals to know more.

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As a YouTube content creator, you’d always want to expand your viewer base. However, what happens when you want your channel to appeal to non-English language speakers? Also, what do you do to make your channel popular among people who have hearing difficulties? The answers to these questions lie in YouTube video transcripts and auto-translated captions.

In this article, we’ll tell you everything you need to know about auto-translated captions and video transcripts on YouTube. So, if you’re a content creator who wants to know how you can use these features to your advantage, read on.

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What are auto-translated captions? And how are video transcripts involved in them?

Imagine this – you create content exclusively in English and have amassed quite a following in English-speaking countries. However, now, you want to target audiences in non-English speaking countries. This presents a challenge, as well as an opportunity.

In this scenario, you can’t possibly change the language in which you’re creating your videos, i.e. English, right? But what you can do is use YouTube’s auto-translate feature to provide translated captions in your target audiences’ languages. For instance, you want your videos to be watched by audiences in Spain and Russia. So, what you need to do is translate your video captions into the Spanish and Russian languages.

To use the auto-translate feature, you’ll need a caption file that contains the transcription for the original video. So, if you’re creating content in English, you’ll need the English transcription, which will have the audio content in written form. Once you have this file, all you need to do is upload it and choose the auto-translate option to translate the caption file into your preferred language(s).

There are various ways you can employ to get the original caption files – you can go down the DIY route, get it made by a professional captioning service, or use YouTube’s auto-generated captions. We recommend steering clear of YouTube’s auto-generated captions and transcriptions as they’re still a long way from being perfect.

Benefits of auto-translated captions and video transcripts

So, now that you know how auto-translated captions and video transcripts work on YouTube, it’s time to look at their benefits in detail:

• Auto-translated captions can be used to target audiences around the globe: For YouTubers who want their content to be viewed globally, there’s nothing better than the auto-translated captions feature. Apart from benefiting YouTubers, who can enjoy greater viewership and more income from YouTube, the feature is also advantageous for end-users. Quite simply, end-users can watch more varied content, especially if content creators in their respective countries aren’t very creative.
• Makes YouTube videos easier to consume for people with hearing issues: People who suffer from hearing conditions have mostly had to live life without YouTube, as the majority of content depends on audio to make sense. However, in recent times, many YouTube channels have opted to use transcription and translation features, which have made them accessible to people with hearing difficulties and disabilities.
• Boosts search engine optimization (SEO): Search engines like Google, Bing, and Yahoo can’t recognize audio. However, when you transcribe a video, the audio is converted into text, which search engines can recognize. So, if you want to improve your YouTube video SEO, transcribing is a great option. Of course, for it to work, the transcripts have to be inclusive of target keywords, which you can find out by conducting keyword research.

Conclusion

So, that was everything you needed to know about auto-translated captions and video transcripts for your YouTube content. Before we bid you goodbye and pull the curtains down on this post, we’d like to encourage you to try out YTpals – a software tool you can use to get free YouTube subscribers. You can also use YTpals to get free YouTube views, likes, and more.

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Whether we admit it or not, we have all spent hours and hours down a YouTube rabbit hole. We have spent hours and hours going from “Cats dressed as college professors” to “Dogs reacting to baby humans” and everything in between. There is something inherently comforting and endearing about watching pet videos on YouTube and watching little animals doing silly things on the internet. We feel this instant influx of happy hormones. In a nutshell, animal and pet videos are the best.

As content consumers, we love watching videos of animals and pets so much. Logic dictates that as content creators, should try and incorporate more animals in our videos. Anecdotal evidence shows videos with animals doing cute and funny things get more YouTube likes and YouTube shares. Let us look at some easy ways in which you can incorporate animals and pets in YouTube videos that you make.

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1) Keep it candid

The most beloved and also the most-viewed videos on YouTube are the ones that are truly candid. Try and keep your camera rolling as much as you can without planning for your pets to do something. The idea is to catch your pets in their natural habitat, doing what they love. Now to increase the chances of catching something adorable on video, the best and most efficient thing you can do is just keep recording. You definitely will catch something glorious that will go viral.

2) Get a pet-friendly thumbnail

Do you have a video in which your pet has quite a short appearance? The video could be on a completely non-animal-related topic, but if your pet makes an appearance, we can definitely work with that! All you need to do is make the video thumbnail a picture that features an important aspect of the video and your pet. Such a thumbnail is sure to attract animal lovers out there. YouTube viewers who love animal videos will click on such a thumbnail. The great thing about this technique is that there is a build-up. Viewers who click on your video to watch your pet (as the thumbnail suggests) are bound to keep watching till they find it. This could potentially result in YouTube viewers spending more time on the video as well.

Just be sure you don’t make them wait too long! Remember that on the internet, there is so much content constantly vying for viewers’ attention. Make sure the pay-off is not too late.

3) Comment on other videos with pets

The internet isn’t a one-way street. The exchange of thoughts, ideas, opinions, and comments is what makes the internet a vibrant, dynamic space. Use this to your advantage. Post comments on other videos and content out there that is similar to yours. You can even drop hints about you having similar videos in the comments. A lot of people go through YouTube comments, and this may drive traffic to your videos and drive engagement up. Pets in YouTube videos are adorable. So, being a part of similar communities through the comments can be wonderful.

4) Don’t give up

Constantly looking at your videos’ engagement and YouTube likes and YouTube shares can be a little overwhelming, especially when the response hasn’t been what you expected. Don’t give up! Know success (and YouTube subscribers) is right around the corner. Keep watching other videos in the same space as yours and notice any new trends that you may not have been aware of. Once you understand what is “in,” it gets easier to get with the program!

Conclusion

There you have it. These were our top, tried and tested tips to include your furry friends in your YouTube videos. But we have saved our hottest tip for the end. Try out YTPals, a software tool that can help you increase your YouTube likes, YouTube shares, and YouTube subscribers manifold. Leave your worries about increasing viewer engagement at the door and try put YTPals.

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Countless small businesses have reaped the rewards of YouTube Ads, and your company can do the same. However, if you’re new to YouTube and running your ads on the platform, you need to understand the basics. In this article, we’ll attempt to take you through the most vital information that your small business needs to get started with YouTube ads. So, without any further delay, let’s get right into it!

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Advertising on YouTube: Why should your small business do it?

The following statistics should serve as sufficient reason for your small business to invest in YouTube ads:

• Almost 70% of internet users have purchased products after being introduced to them on YouTube.
• A whopping 90% of shoppers worldwide have discovered new brands and/or products on YouTube.
• 96% of internet users have learned about services and/or products through YouTube explainer videos.

So, it’s quite clear and obvious – YouTube is one of the most potent marketing platforms out there. Simply put, if your small business isn’t taking advantage of the opportunities that the platform presents, you’re missing out – big time!

Steps to take for a successful YouTube Ads campaign

Now that you know the potential benefits that YouTube Ads has to offer, it’s time to go through the various steps you should take to enjoy success in your first campaign with YouTube Ads:

• Step 1 – Get your YouTube channel linked with Google Ads: To start marketing your products through YouTube Ads, you need to set up a new Google Ads account. Once you’ve set up your Google Ads account, link it with your YouTube channel. Don’t worry – all this sounds more complicated than it actually is. In reality, the process is as straightforward as it gets. To know the exact steps for linking your Google Ads account with your YouTube channel, you can do a Google search and get several sources that explain the process step-by-step.
• Step 2 – Create and upload your ad video: The next step involves creating and uploading your video ad to your YouTube channel. Once your video ad has been created and is ready for upload, go to YouTube and start the upload process. Again, this process is straightforward as well. However, during the upload process, make sure that you select the option titled ‘Unlisted’ – this will restrict the ad from being viewed by regular channel visitors. However, if a user has a direct link to the video, the user can watch it.
• Step 3 – Get your Google Ads campaign going: So, your YouTube channel is linked with your Google Ads account, and you’ve also successfully uploaded your video ad. Now, it’s time to launch your Google Ads campaign by selecting the video you uploaded to your YouTube channel. Some of the campaign specs you can experiment with before launching the campaign include the campaign budget and duration, the bid strategy, and of course, the name of your campaign.
• Step 4 – Choose the type of video ad: YouTube offers businesses three types of ads – video discovery ads, skippable in-stream ads, and bumper ads. All these types of ads have their own pros and cons. Again, to know more about them and their potential advantages and disadvantages, do a quick Google search for clearing all your doubts regarding them.
• Step 5 – Preview your ad: Once everything is set up and ready to go, preview your ad to ensure that everything’s fine. If you find something amiss during the preview, you can revisit the previous steps and make changes. However, if you’re satisfied with the preview, go right ahead – launch your ad campaign.

Conclusion

So, that’s about it for now. We hope you found this article helpful in terms of getting started with YouTube Ads for your small business. Before we conclude this article, we’d like to encourage you to try YTpals – a service through which you can buy YouTube views. Additionally, you can also get free YouTube subscribers from YTpals.

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If you want your YouTube channel to be a success, you simply can’t afford to ignore YouTube SEO. However, at the same time, your approach to SEO for your YouTube channel can’t be similar to how it is for search engines like Google and Yahoo. Why is that? Well, the fact is that users on YouTube perform their search queries differently from how they perform their search queries on the likes of Google and Yahoo.

So, if you want to master YouTube SEO and reap its rewards in both the short and long run, read on. In this article, we’ll take you through the best keyword research strategies to implement for making your YouTube videos more discoverable.

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1. Make the most of the autocomplete feature on YouTube

Here’s how YouTube’s autocomplete feature works – as soon as you start typing a keyword or key phrase in the search bar, suggestions are displayed based on what you’re typing. For example, if you type in ‘Las Vegas’, the autocomplete feature might show you suggestions like ‘Las Vegas nightlife’ and ‘Las Vegas blog’.

This feature was designed mainly to help users find what they’re looking for quickly. However, it has emerged helpful for creators as well, as these suggestions reveal keywords and phrases that users commonly use to find videos. Irrespective of what your niche is, you can use this feature to determine keywords you can target.

2. Use free or paid keyword research tools

If you want to make things easier for yourself, why not use a free or paid keyword research tool? In recent years, the popularity of these tools has skyrocketed, and for good reason. Within a matter of minutes (sometimes seconds), these tools can suggest a wide variety of keywords based on your niche and content ideas.

While free tools will offer the most basic suggestions, paid tools will offer you greater insights such as search volume, which will help you pinpoint the keywords that will get your videos the most views. If you’ve just started your YouTube channel, we recommend using a free tool to get a rough idea of how these tools work. Once you’ve spent some time on the platform and have a decent following, you can invest in paid tools.

3. Check out your competitors

The most well-established YouTubers in your niche can be of help as well. Of course, you can’t reach out to them directly and ask them what kind of keywords they’re using. However, what you can do is go to their respective channels and spend some time observing their video titles. These titles will give you an indication as to the keywords they are using.

We recommend not using the exact same keywords that your competitors are using. What you should do is tweak those keywords a little bit to make them unique. There are also many browser extensions that you can use to identify the keywords used by the competition.

So, those were the three best keyword research strategies for enhancing the discoverability of your YouTube videos and channel. Apart from adopting and implementing these strategies, you should also ensure that you’re including the keywords in the right places. For instance, you should include the target keywords across your videos’ titles and descriptions.

Conclusion

That’s about it for this article. We hope you learned a thing or two about the most effective keyword research strategies to use for your YouTube videos. Before leaving you for this article, we’d like to tell you about YTpals – a software tool you can use to buy YouTube likes to improve your channel’s user engagement. You can also use YTpals to get free YouTube subscribers.

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Adding closed captions and subtitles to YouTube videos has many benefits to offer to content creators. However, surprisingly, the majority of YouTube channels continue to operate without either of them. If you want your channel to reap the rewards that come as a result of adding closed captions and subtitles, you’re at the right place.

In this article, we’ll take you through the top hacks you should put into practice for making the most of subtitles and closed captions on YouTube. So, without any further delay, let’s get started!

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Benefits of subtitle and closed caption addition

Before we get into the hacks, it’s important for you to know the benefits of adding YouTube closed captions and subtitles, which can be summed up in the following points:

• Increase in viewership
• Reaching new audiences
• Boosting search engine optimization (SEO) for enhanced channel and video discoverability
• Greater user engagement
• Improved brand recall and behavioral intent
• Increased accessibility of videos to people with hearing difficulties

Best hacks for subtitle and closed caption addition on YouTube

So, we’re finally in the section where we talk about the hacks for taking advantage of closed captions and subtitles on YouTube. Here they are:

• Do caption repositioning if the captions obstruct important visual elements: Sometimes, the default placement of captions can get in the way of important parts of your video, which can affect the overall user experience adversely. In such a scenario, you can opt to reposition the captions so they don’t interfere with the visual content. The best thing is that you can opt to reposition the captions for each section of your videos by simply dragging and dropping them to your preferred positions.
• Get your captions auto-translated: If you want to reach audiences based in non-English speaking countries, there’s a simple trick you can turn to – auto-translation. To use the handy feature, you’ll need a caption file, which you can create by either captioning your video yourself or using YouTube’s auto-captioning feature. We recommend making captions for your own video as the auto-captioning feature often delivers inaccurate results. Better still, if you can afford it, hire a professional captioning company to create your videos’ captions for you.
• Learn and master the keyboard shortcuts: No matter how good you are with a mouse, the fact is that using the keyboard to move between the different sections of your video is much easier. To use your keyboard during the captioning process, you have to learn a few shortcuts. Of course, it will take you some time to learn them, but once you get the hang of it, you’ll master them in next to no time. For instance, the shortcut [Shift] + [Left] will take your video a second back, while [Shift] + [Right] will take your video a second forward. You can find the entire list of shortcuts through a simple Google search.
• Caption your live streams through live stenographers: Now, you can get your live streams captioned as well. To do this, you need to add a delay to your live streams, which will allow a live stenographer the time needed to add captions. In recent times, content creators have benefited greatly from YouTube Live, and you can as well. What’s more? You can combine YouTube Live’s benefits with the pros of captions as well.

Conclusion

So, these were some of the best hacks when it comes to the addition of subtitles and closed captions to your YouTube videos. Before we conclude this article, we’d like to tell you about YTpals – a software tool you can use to buy YouTube video SEO. You can also turn to YTpals for giving your channel a boost through free YouTube subscribers.

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What is the creator economy on YouTube?

YouTube is the platform where a wealth of information, entertainment, and education exist for the world to consume. Being the second-largest search engine after Google and having 2.24 billion users as of 2021, the video-sharing platform has managed to create a powerful branding ecosystem, known as the creator economy, which has been providing incredible monetization opportunities to savvy YouTube creators for over 15 years now.

Let’s understand what really is a creator economy? Essentially, a creator economy is a group of businesses created by more than 50 million independent online content creators, social media influencers, videographers, and bloggers. It also encompasses all the finance and software tools that help them grow their business and monetize their YouTube channel.

Believe it or not, the creator economy is growing rapidly, as seen from the sentiments of people across the globe. Today, a huge chunk of people considers themselves a YouTube creator, working to earn money through product placements, advertising, sponsored content, merchandising, virtual and live events, paid subscriptions, etc.

What spurred the growth of the creator economy?

There are impressive statistics that speak volumes about the sturdy foundation and steady growth of the creator economy:

• The estimated valuation of the entire creator economy is about $104.2 billion.
• The global market size valuation for influencer marketing is estimated at $13.8 billion, which is more than double 2019’s figure.
• 78 percent of consumers have said that they have discovered a new product by watching videos of creators.
• When it comes to demographics, 63 percent of creators are most likely to be young Gen Z), and 48 percent female.

If you are a YouTube creator joining the ever-expanding creator economy, perhaps you might have joined the bandwagon after seeing the rise of some really cool YouTube stars. There’s been a noticeable shift in the paradigm of society when it comes to job satisfaction, ownership over time, and flexibility in life. The hundreds of thousands of fans who actively use YouTube aspire to lead the lives of successful YouTube creators and desire to be out of their boring, stress-ridden office cubicles.

Let’s not forget about the technological advancement that has come to define the present era. Smartphones with great cameras, super-fast mobile networks, and value-first social media networks have greatly enabled even an amateur to position themselves as YouTube creator. But it’s not just about creating and uploading just about any video and expecting free YouTube subscribers, likes, and comments to pour in. To succeed, you as a YouTube creator have to be engaging storytellers who are always hustling to create content that takes fans on a beautiful, memorable journey.

The push of mobile technologies

Brands and social media networks are adopting a mobile-first approach to content creation and distribution, helping YouTube creators play on the immediacy and intimacy of watching videos on a mobile device. The impetus provided by mobile technologies has enabled YouTube to create and set algorithms that brings creators and consumers together. With a mobile-first approach to YouTube marketing, YouTube creators can better connect with their audiences, thereby unraveling opportunities for monetization that go beyond just a slice of the ad revenue pie.

There are now ten ways for content creators to make money on YouTube. The platform now offers nine additional ways, including features like channel membership (Super Thanks). With this feature, content creators can collect tips from their viewers while they watch their videos.

Conclusion

The key here is that brands have to associate with the right YouTube creators to ensure that they suit the essence of the brand and deliver the message effectively to their audience. Giving a YouTube creator the freedom to include a product or service in their content strategy in the most organic and authentic way results in a memorable experience for fans and delivers great business results.

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YouTube is among the biggest social platforms in the world. A billion hours of content is streamed on YouTube every day. If you have been planning to start your YouTube vlog channel, now is a perfect time. In this post, you will learn everything you need to start your vlog channel.

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Develop your niche

If you are not already famous, it is going to be difficult to snag an audience. What you need is a subject matter that people are interested in. For this, you can start by figuring out what you specialize in and whether or not there is an audience for it. Some of the most common subjects that can garner an interested audience are cooking, gaming, makeup, home improvement, and fitness. However, the most important aspect of this step is finding something that you are passionate about. If you are making content on something that you are really interested in, it will come through your work and keep your audience excited and engaged.

Map out themes

Once you have figured out your niche, you need to start working on mapping out video content themes. You can define content buckets to make the whole process easier. Each bucket should be a theme from which you can pull ideas. You can alternate these themes to produce different forms of content and keep your audience interested. For example, if you have a beauty channel, you can have video content themes like tutorials, hauls, challenges, fails, favorites, and more.

Get good gear

You don’t need a high-end camera worth thousands of dollars to shoot a high-quality video. There are some YouTubers who have professional gear, but more often than not, they didn’t start out this way. Depending on your budget, you have a ton of affordable options. In fact, there are many smartphones capable of creating great videos. Some of them can even shoot 4k video quality. If you have money, you can buy a DSLR. It would be best to get one with a reversible screen that can be used as a monitor. The important thing to remember is that you don’t have to spend thousands of dollars to get high-resolution videos.

Apart from the camera, you will also need some good equipment to record sounds. No one wants to see videos where sounds are overlapped with the sound of wind roaring outside. They also don’t want to watch a video where they have to turn the volume all the way up to hear you speak. What you need is a simple microphone that is attached to your camera. If you plan to shoot outside, you should also get some windscreens. Don’t forget about other accessories as well, including tripods, selfie sticks, and lights.

Lastly, don’t forget to invest in quality editing software so that you can edit your videos.

Create an outline

Once you have everything set up, you need to create an outline. Depending on your needs, this can be simple or complex. The best part about YouTube vlogs is that you don’t need a full script. In fact, reading from a script makes the video seem monotonous and unauthentic. You can create an outline of what you want to talk about. Write down on paper to help you stay on track. Plan the video ahead. Even though you can edit the video later, you need to be prepared, or else you won’t have quality content.

So, here is everything you need to start your YouTube vlog channel. Don’t worry about making mistakes—you will learn as you continue to make more videos. And, most importantly, always be your true, authentic self. If you want some help to reach a wider audience, you can opt for the services offered by YTpals. Through this tool, you won’t have to worry about increasing the number of subscribers on your YouTube channel; instead, you will be able to focus on creating your videos. YTpals can be used to get free YouTube subscribers, free YouTube likes, and even buy YouTube views and buy YouTube watch hours.

The post Everything You Need to Know About Starting a Vlogging Channel appeared first on YTpals.